BlueStar- Breath Easy.

BLUESTAR- Cools the boss in office; cools the boss at home


Blue Star AC building on its proposition of ‘office-like cooling at home’. launched another stunning campaign. 


The new ad  is based on two people - one is the old boss at office, and the other is the wife at home. The wifes role has been played Malaika Shenoy of peepli live. Both of them are shown to be angry through their movements and expressions. Jazz music in the background indicates their fury. When the Blue Star AC is switched on, the body language and expression changes and so does the music. 

And the ad ends with ‘Cools the boss in office; cools the boss at home’.

The execution of this ad is just perfect. Be it expression by the artist both the Boss and the wife. Music is just perfect.Loved this ad.

BlueStar- Breath Easy.