Bus Seat ads (Back side)
The back side of Bus (see the image) which acts as the front side for another passenger is an outdoor ad unit. Here the main advantage is the ad is not visible for 30 seconds like a TV ad. it has high interaction time. on an average commuters spend more than 45 minutes in that position. so it gives your brand a high interaction time. Besides You can customize ads depending upon the seating arrangement.
e.g. For Ladies seats you can have a specific ad with the specific images/ for Senior Citizen & Handicapped people you can have your custom ads and other seats can have ads targeted at category.
This is an ad of LIC in a BEST Bus in Mumbai. Here the main thrust should be an image with an appeal with the necessary product information.
The back side of Bus (see the image) which acts as the front side for another passenger is an outdoor ad unit. Here the main advantage is the ad is not visible for 30 seconds like a TV ad. it has high interaction time. on an average commuters spend more than 45 minutes in that position. so it gives your brand a high interaction time. Besides You can customize ads depending upon the seating arrangement.
This is an ad of LIC in a BEST Bus in Mumbai. Here the main thrust should be an image with an appeal with the necessary product information.
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