Recently a brand named Cucumber entered the KIDSWEAR market by creating a huge marketing campaign. The campaign primarily through TVC with animated ad is a big hit and created a splash in the market.
The TVC is done by Opus Communication For HP cottons. You can watch the video ad http://realquiz.blogspot.in/2013/08/cucumber-kids-wear.html Mummy's Favourite Cucumber KIDSWEAR There are a host of brands competing in the KIDSWEAR segment. Some of the leading brands are as follows. Gini & Jony United Colors of Benetton Zero Mini Club Bugs Bunny Pine For Girls Pine For Boys Babyoye Ollington St Ollie & I Palm Tree People
Axis Bank has started ‘Plant a Sapling’ – an initiative to create a greener and a better tomorrow with an aim to plant 1 lakh saplings across the country!One can Visit any Axis Bank branch on August 1st & 2nd and join Axis Bank in the movement to do your bit for the environment. Name of the Corporate- Axis Bank. Project- ‘Plant a Sapling’ Target- 1 lakh saplings across the country Message- A greener tomorrow for A Better Tomorrow.
Dhanuka Agritech Ltd signs Shri Amitabh Bachchan as Brand Ambassador for its various agri products,
Now the advertisement of Dhanuka Agritech Ltd will feature Living Legend Shri Amitabh Bachchan as its Brand Ambassador. Amitabh Bachchan who has endorsed so many popular brands has forayed into a different sector with Dhanuka.
The key message of this campaign is “Dhanuka Kheti Ki Nai Takneek- Har Kisaan Ki Khushhali ke liye”, through which it wants to educate the Indian farmers about rain water harvesting and conservation, latest technology in agriculture, its products superiority and how these products can protect crops from pests and diseases and thereby bring prosperity to the Indian farmer.
It is envisaged that Shri Amitabh Bachchan’s wide spread and unparalleled popularity will propel the Dhanuka brand to new heights of success and recognition Currently these ads are running in various channels especially news channels. Do Ka Dum which means Targa Super and Qurin. Do Ka Dum controls narrow and broad leave weeds in Soybean Crop. Rain Water Conservation Drive of Dhanuka Agritech Limited Also in TVC inder one can see Social Responsibility Drive of Dhanuka Agritech on Rain Water Conservation endorsed by Super Star Amitabh Bachchan.
The 163-year old telegram service in the country - the harbinger of good and bad news for generations of Indians has been closed by BSNL. the Telegram service was started in 1850 on an experimental basis between Kolkata and Diamond Harbour. It was opened for use by the British East India Company. In 1854, the service was made available to the public. BSNL had decided to discontinue telegrams following a huge difference in revenue. The service generated about Rs. 75 Lakh annually, compared with the cost of over Rs. 100 crore required to run this service. But One can still see the details about Telegram in its offices. In its Dadar (Prabhadevi) office there is a huge board of various Telegram messages. see the image.
Also There is a dedicated window for this purpose.(see the image)
Even in the list of services it is being shown. Hopefully it will be taken out in time.
Nissan Has started Nissan Student Brand Manager THE BEST OF THE BEST WILL ALSO DRIVE HOME WITH A NEW NISSAN MICRA
Nissan invites you to push your skills to the fifth gear and take the Student Brand Manager Challenge in full throttle. Pump in the mind-mechanism, the engineering and the fuel of creativity. Show the world you were born to take on this role. We are on a lookout for young individuals with loads of energy, passion, adrenalin and leadership skills. Someone who’s focused on the road ahead and yet has his eyes set on the rear view mirror. It's an opportunity to play an integral role in building a global brand on your campus and in your community. The job is what you make of it. It could be setting up an auto-club or test drive days at your University. It could be spreading the word on the internet or creating exciting events to promote our brand. All we ask for is a whole lot of creativity and your commitment to succeed in a competitive environment.
Indian mobile brand INTEX has launched Aqua I-5 in India. This phone is powered by the star power in the form of Bollywood actor Farhan Akhtar, The tagline/punchline of INTEX Aqua I-5 has been very aggressive- "This or Nothing" The smartphone comes in white and black colour variants with a free cover at Rs 11,690. The advertisement is adventurous, in which Farhan Akhtar went for arope sliding and in a rope joint his Smartphone INTEX Aqua I-5 fells from his hand. In the next VO he cuts his support string and jumps. Everybody has a surprised horrified look. But Farhan Akhtar emerges with his INTEX Aqua I-5 in victor's pose and says INTEX Aqua I-5- This or nothing.