MTNL Logo & tagline

MTNL & Its Taglines.

“Transparency makes us different” is being used by MTNL as its tagline. Where MTNL tries to capitalize on Trust factor and transparent billing no unfair charges or no unfair deduction.

“MTNL hai to sahi hai” was used in various TVCs as MTNL’s tagline.

“Lifeline of Delhi & Mumbai” is another tagline of MTNL where it shows its importance in the political capital Delhi & Financial Capital Mumbai. The important role played by MTNL in these two vibrant cities communication landscape is commendable. They have this tagline bang on that factor.

MTNL Logo
The logo of MTNL is a Telephone, Landline Instrument.

In advertisement this logo is used, see an ad for example.

Various Portals and their Taglines/Slogans.

How Various Portals are promoting themselves ?

Obviously Online/digital advertising is the prime mode, sometimes their Taglines/Slogans help in communicating the brand and its usefulness, let us see some Online Portals and their Taglines/Slogans.

Jabong.com- Delivering Lifestyle

Seventymm.com- Born Filmy

Craftsvilla.com- The marketplace to discover India.

Tradus.in-  "Wholesale Price at your doorstep"

Flipkart.com- The online megastore

ZOVI.COM- Get Smart About Style.

Sulekha.com- Delightful Discoveries. Always.

Zoomin- The photo superstore

Myntra.com- India's Largest Online Fashion Store

Kaunsa.com- tagline is “Your friend for online shopping”.

Meritnation.com- School Made Easy.

OLX.IN- Sab Kuch Bikta Hai

Hellotravel.com- Helping Travelers Connect Specialists.


HolidayIQ.com- India's Largest Travel Community.

Jeetle.in-  Bid & Win Big !

Khojle.in- Deal directly... Simple

Financial-technology (fin-tech) firms and taglines.

Financial-technology (fin-tech) firms and taglines/slogans.

These are couple of fin-tech companies and their taglines. In recent times they are growing very rapidly commanding valuation of over $1Billion and more.
These are also called money transfer online companies or short term loan companies.

XOOM--The Smarter Way To Send Money

WONGA-  "The online short-term loan company"
                 "Sometimes you need some extra cash"

AZIMO- Send money for less.

Moneybookers Now Skrill- Moneybookers. And money moves.

Skrill-- Changing the world of online payments


Western Union- The fastest way to send money – Worldwide.

Cucumber Kids Wear.

Recently a brand named Cucumber entered the KIDSWEAR market by creating a huge marketing campaign. The campaign primarily through TVC with animated ad is a big hit and created a splash in the market.


The TVC is done by Opus Communication For HP cottons.

You can watch the video ad http://realquiz.blogspot.in/2013/08/cucumber-kids-wear.html
Mummy's Favourite Cucumber  KIDSWEAR 
There are a host of brands competing in the KIDSWEAR segment. Some of the leading brands are as follows.


Gini & Jony
United Colors of Benetton
Zero
Mini Club
Bugs Bunny
Pine For Girls
Pine For Boys
Babyoye
Ollington St
Ollie & I
Palm Tree
People

Axis Bank ‘Plant a Sapling’ Initiative

Axis Bank has started ‘Plant a Sapling’ – an initiative to create a greener and a better tomorrow with an aim to plant 1 lakh saplings across the country!One can  Visit any Axis Bank branch on August 1st & 2nd and join Axis Bank  in the movement to do your bit for the environment.

Name of the Corporate- Axis Bank.

Project- ‘Plant a Sapling’

Target- 1 lakh saplings across the country

Message- A greener tomorrow for A Better Tomorrow.

Copyrights Axis Bank.

Support:
http://realquiz.blogspot.in/

Dhanuka Agritech Ltd signs Shri Amitabh Bachchan as Brand Ambassador

Dhanuka Agritech Ltd signs Shri Amitabh Bachchan  as Brand Ambassador for its various agri products,

Now the advertisement of Dhanuka Agritech Ltd  will feature Living Legend Shri Amitabh Bachchan as its Brand Ambassador. Amitabh Bachchan who has endorsed so many popular brands has forayed into a different sector with Dhanuka.

The key message of this campaign is  “Dhanuka Kheti Ki Nai Takneek- Har Kisaan Ki Khushhali ke liye”, through which it wants to educate the Indian farmers about rain water harvesting and conservation, latest technology in agriculture, its products superiority and how these products can protect crops from pests and diseases and thereby bring prosperity to the Indian farmer.

It is envisaged that Shri Amitabh Bachchan’s wide spread and unparalleled popularity will propel the Dhanuka brand to new heights of success and recognition

Currently these ads are running in various channels especially news channels.

Do Ka Dum which means Targa Super and Qurin. Do Ka Dum controls narrow and broad leave weeds in Soybean Crop.

Rain Water Conservation Drive of Dhanuka Agritech Limited

Also in TVC inder one can see Social Responsibility Drive of Dhanuka Agritech on Rain Water Conservation endorsed by Super Star Amitabh Bachchan.


See the ad in Youtube. at http://www.youtube.com/watch?v=rxCEvpUMmHY

Is Telegram service Closed ? Really !!!

The 163-year old telegram service in the country - the harbinger of good and bad news for generations of Indians has been closed by BSNL.

the Telegram service was started in 1850 on an experimental basis between Kolkata and Diamond Harbour. It was opened for use by the British East India Company. In 1854, the service was made available to the public.

BSNL had decided to discontinue telegrams following a huge difference in revenue. The service generated about Rs. 75 Lakh annually, compared with the cost of over Rs. 100 crore required to run this service.

But One can still see the details about Telegram in its offices.

In its Dadar (Prabhadevi) office there is a huge board of various Telegram messages. see the image.

Also There is a dedicated window for this purpose.(see the image)

Even in the list of services it is being shown. Hopefully it will be taken out in time.