Yo App- details

"Yo" App

Yo tagline-  It's that simple

Fonder & CEO of Yo App- Or Arbel

Or Arbel co-founder and CEO of Yo has announced that he has managed to  secure $1.2 million in funding for his super simple but highly effective app YO.

It was revealed last week that the Yo app had been hacked by a group of students from Georgia Tech University.

The students had managed to push Yo alerts to random users’ phones and read personal data from the company’s database. They let Arbel know by sending him an alert that said “YoBeenHacked”. Arbel quickly took the app down and fixed the holes.

Also One of the students hacker got the job in YO.

Are You using YO ?

      

Founder of Yo App Or Arbel

Limca wali pyaas- Kareena Kapoor ad

In this summer Limca has started its new campaign on the theme Limca wali pyaas.

Kareena Kapoor is the brand ambassador for this campaign.
This ad perhaps has been inspired from one of the most beautiful film by Kareena Kapoor Jab We Met. in the movie she misses the train which has been the turning point off the movie. Similarly in the ad Kareena Kapoor has to take  train but the long queue and scorching summer  she misses the train and takes a lica to quest her thirst.

The lyrics for the ad are as follows.
Limca wali pyaas
Sar kyon tera chakaraye ?
Jab safar pe hai  tu jaye !

Sar kyon tera chakaraye ?
Jab safar pe hai  tu jaye !

Aaja pyase paas hamare
Limca tujhe pilaye
Limca tujhe pilaye

Lime n Lemony Limca.

Limca wali pyaas

HE deodorants- BE INTERESTING

In India HE deodorants has launched with the 6 fragrances.
Hrithik Roshan is the brand ambassador for HE deodorants.
The tagline for HE deodorants is  BE INTERESTING

The website is really cool one with Hrithik Roshan walking a tiger

checkout more at
http://hebeinteresting.com/

Vodafone Zoozoo ads- An inspiration from reality shows.

During IPL 7 Vodafone aggressively advertised with the theme from various reality shows. Vodafone tried to market its latest offerings or offerings which have a big impact on its topline were promoted through Zoozoo- Reality show combine.

A lot of you must have noticed it. Take a look.

Special Number- Int his ad Zoozoo came and performed, but zoozoo with special appearance and energetic music got full marks (10,10,10) while other get less score. this show how a special number can help. The inspiration for this ad may be Zhalak Dikhla Za, or DID or any dance reality shows.

Live Demo of latest Smartphone
In another ad zoozoo demonstrated various use of smartphones through giving demo in humorous ways how it can chop, scan, stir with smartphone. The cue was taken from TV shopping channels like Home Shop 18, Telebrands, etc.

Live Chat-
Vodafone is the sponsor of Bigg Boss so how can it miss it from these series of ads. !
In Bigg  Boss house everyone goes in front of camera for their small to small grievances but not everytime they get the help But when zoozoos complain Vodafone promises for instant help 24*7 through Live chat facility.

"Government Made Easy"

"Government Made Easy" with which website you would associate these slogan ?

Ans- blog.usa.gov
        www.usa.gov

WeChat TV Ad - Katrina meets Jaat boy

Wechat the messaging app has started its new campaign during IPL with the theme #StartHere

Katrina…Thaari Bhains Ki Aankh.

No relationship is long distance with WeChat's video call.
Watch Jaat boy in search for a soulmate for his Katrina via WeChat's video calls.


The ad ends with LOL by the Jaat Boy.



After This Jaat Boy ad Wechat has started a new campaign on the theme No Voice No Fun.

In the advertisement The sound goes mute for the first half of the ad and the VOICE OVER (VO) ends the ad with No Voice No Fun. Wechat.

Snapdeal.com "Ab savings aapke Haath mein"

Snapdeal.com "Ab savings aapke Haath mein"


Snapdeal.com has started its latest campaign featuring  Pulkit Samrat with the theme of Ab savings aapke Haath mein.

Now every e-commerce portals are promoting their Mobile Applications aggressively, be it Flipkart, OLX, QUIKR or Amazon. Snapdeal.com has taken  Pulkit Samrat as its brand ambassodor for this campaign.  Pulkit Samrat  after his Airtel and Sprite commercial is at a high recall value.

The theme of the Campaign is Savings. Now one can save with Snapdeals Application in his mobile where one can get best price which will result in savings.The Snapdeal Applications is available for Android, IOS and Windows phones.