Since water borne diseases are becoming very common now -a days, there are quite a numbers of Water purifiers int he market. Everyone promising purity.
See the taglines of different water purifier brands
http://realquiz.blogspot.in/2016/05/tagline-of-water-purifier-brands.html
Blue Star India has launched Blue Star Water Purifiers. To promote the water purifiers Blue star has started a beautiful campaign with theme and tagline "Choose Purity"
Moms worry about their babies for everything but not when they have water from Blue Star Water Purifiers.
See the taglines of different water purifier brands
http://realquiz.blogspot.in/2016/05/tagline-of-water-purifier-brands.html
Blue Star India has launched Blue Star Water Purifiers. To promote the water purifiers Blue star has started a beautiful campaign with theme and tagline "Choose Purity"
In the ad little cute children through their expressions saying how their mommy is worried for them. with the Massage aunty, with the dog, when they are invisible etc.
But not when they give water because the water is from Blue Star water purifier. The advertisement is well made with good music.
Moms worry about their babies for everything but not when they have water from Blue Star Water Purifiers.