Titan new logo- Titan Star.

Titan new logo- Titan Star.
 Titan Industries Limited has changed its corporate identity to Titan Company Limited.

Also  a new logo is going to replace the old logo. 

The new logo Titan Star has taken the inspiration from the tiny twinkle that the company wants to bring to people’s eyes by providing elevated experiences.
The multi-faceted form of Titan Star reflects the fact that while the company has many brands, they will always be one company. The counter-form in the center creates a ‘T’ representing the common, value-driven culture. The facets are geometrical and precise to communicate Titan’s commitment to the highest global standards in everything they do. The new corporate identity will be soon transitioned at Titan’s existing and upcoming stores, sales and marketing collaterals, stationery, website and social media platforms.

Arise LED TV Khoob Itrao, Shaan Se Dikhao

Arise Spectra LED TV & Arise Spectra LCD TV- Khoob Itrao, Shaan Se Dikhao.

Arise LED TV was launched  in association with Once upon a time in Mumbai Doobara, an Ekta Kapoor film starring Akshay Kumar, Imran Khan, and Sonakshi Sinha.

The tagline of Arise Spectra LED TV is - Khoob Itrao, Shaan Se Dikhao.
Some TVC also has been released to give steam to this campaign, 

Property Sites and tagline.

Let us have a look on various Property Sites and their tagline, when we analyzed them we found a lot of similarity in most of the taglines. while lot of them claim to be number 1 in various parameter,some used taglines intelligently to showcase the value the customer is getting.

Just have a look :


makaan.com- India's fastest growing property site.

99 acres.com- India's No. 1 Property Portal

magicbricks.com-  India's No. 1 Property Site.

Indiaproperty.com- The best place to buy new property.

Propertymart.co.in- The No. 1 real estate Portal

Propertywala.com- India's premier real estate network.

anytimeproperty.com- The monarch of property business.

commonfloor.com -  Real Estate India: Properties for Sale & Rent in India

Realestateindia.com- Your Way To Property & Prosperity.

indiaproperties.com- India's Property Listing Service

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Stingray- My thing Everything !

Stingray the newest launch  from Maruti Suzuki has started its campaign under the tagline My thing Everything.

Stingray- my thing Everything !

The TVC (advertisement)  of Stingray  are really youthful, The music is really peppy and easy to hum, The lyrics is as follows.
I wanna wake
I wanna work
I wanna Love
I wanna Change
I wanna Stay
I wanna Dance
I wanna Sing

This is the thing.
I want to do my thing
This is the thing.
This is the thing.
I want to do my thing. Everything.

Everything about me packed in One 

Presenting Stingray- My thing Everything 

In this ad the Stingray is portrayed as, Shack, a wardrobe, status update, a love nest and a disco.

In this ad the Stingray is portrayed as a Library, a work station, a cafe,a Trophy and a Play zone.

The theme of the Stingray  website is :

Welcome to My World.
My Style
My Safety
My Elegance.

The ads are really beautiful.

QOTD 4

After huge response to QOTD 3 we are presenting you now QOTD 4

QOTD 3 Link- http://realquiz.blogspot.in/2013/08/qotd-3.html

1. Whose tagline is "Inspired by Life" ?
2. "Find anything in your life" Whose tagline is this ?
3. "Always acting in your interest (%)",  whose tagline is this ?
4. "Ye hai Rishton ka Time" whose tagline is this ?
5. "Save Thousand of Rupees."  whose tagline is this ?
6. "Every one of us. Everywhere. Connected" whose tagline is this ?

Answers

1. Sikkim Manipal University.
2. getit
3. Bajaj Capital
4. Domino's Pizza.
5. Bankbazaar.com
6. Internet.Org

Greendust -Smart Alternative (Vinay Pathak ad)

Greendust -Smart Alternative.

GreenDust is the pioneer in India for Refurbished Factory Seconds.

GreenDust offers high quality, genuine, branded products at highly discounted prices backed by our world class warranty and after sales service.

Vinay Pathak is the brand ambassador of Greendust

The advertisement is set up in an Electronics shop., where Vinay Pathak and his lookalike is shopping for electronics good. One Vinay Pathak is impressed with Greendust and anotherone is doubting it. and istheir conversation is the theme of the ad.

Kuch to Jhol Hai.

Ye to pakka duplicate jai,

 Bhaisaab Please.

Branded hai phir bhi itna sasta ?

Kuch to gadbad hai !

Bhai Gadbad nehi Refurbhised hai. With 1 year warranty.

And the ad ends with Greendust -Smart Alternative.

Lenskart.Com- Log On. Play On.

Lenskart.Com- Log On. Play On.

In the last few months online e-business portals are very much aggressive in promoting in TV and Online portals.

Flipkart.com, ebay.in, Jabong, Myntra are some of the aggressive portals which through TV commercial and online ads tried to reach to a wider segment.

Lenskart.Com also have joined this bandwagon with heavy advertisement focus on TV commercial.

The Lenskart.Com ad targets the youth.

The Lenskart.Com advertisement is setup in a college library.

Where a girl and a boy are reading. and the boy invites the girl for  coffee. The girl outrightly says NO. Then the boy in an animated style changes his glasses through a click. and again the girl say no and humourosuly calls police and orders idli from the boy to different specs.

Finally the cool pair of glasses is selected and the girl sits on the lap of the buy and both of them sip coffee.

The ad is depicting the functionality of Lenskart.Com, where you can try different looks with different specs.

The tagline/slogan of  Lenskart.Com is Log On. Play On.

The ad is simple and cool.