07 May, 2016

Envy 1000 Ad.

Envy 1000 Ad.

Envy to change its brand image and be perceived as a younger brand roped in Kartik Aaryan‬ as its new brand ambassador. Kaartik Aryan is known for his role in 'Pyaar Ka Punchnama'  and the monologue which was loved by the young audience a lot. Like the product which is clear i.e. you can see the quantity of perfume in the clear deo bottle the ad is quite similar.

The ad urges the youngsters to keep it clear all the times.
         


Kartik Aaryan‬ in this ad comes to a disco and see a gorgeous and hot girl, Deeksha Kaushal, who looks ravising.  जब ना डिग्री हो ना गाड़ी तो Jab naa degree ho naa Gaadi ho to be confident and keep it clear. Deeksha Kaushal,  Miss Lifestyle winner in  Femina Miss India 2015 looks too hot in the black gown.




Because, after all it's all about being clear & confident

Tagline of Underwear & Lingerie Brands

Tagline of Underwear & Lingerie Brands



What comes to your mind when you hear Lingerie, is it naughty, stylish, trendy, or the confidence. See some of the lingerie brands and their tagline. Which one you liked most ? Give your opinion in comments.

Amante- Dare to be ?
              - Previously Amante used "Love Yourself"

Zivame.com- make it your lingerie destination.

Enamor- fabuolus, As I am.

Triumph Lingerie- The maker of lingerie since 1886.

Jockey  - Jockey Or Nothing.
              - Previously Jockey used "the next best thing to naked."

Diesel- For successful living.

Amul Macho- bade aaram se.
                     (amul macho is being endorsed by Saif Ali Khan)

Calvin klein- Discover your perfect fit.  (For lingerie)
                   - Mark Your Spot (for male underwear)

Dollar BigBoss underwear- Fit hai boss
     This brand is being endorsed by the Khiladi,  Akshay Kumar.

Lovable Lingerie- it does not have a tagline but rather cities name where its prominent
                            NewYork. Milan. Tokyo. Sydney.




Lava Ad- MS Dhoni Prateik Babbar.

Lava Mobile the leading players in the Indian mobile handset industry in the smartphone segment launched its latest  campaign featuring MS Dhoni and Prateik Babbar.  With this campaign, Lava Mobile aims to strengthen its brand identity and showcase the product feature and strength in a comic way. The advertisements trying to put a strong image for the product by giving a live demo for the product like strength, feature etc. The campaign aimed at putting lava as the most trusted and reliable mobile handset brand in the mobile handset industry.

The tagline for this campaign is Lava- Never let You down.

MS Dhoni said in a tweet
Proud to be associated with Lava,a truly reliable Indian brand.Pic clicked on my Lava phone.




In the TVC Prateik Babbar has been casted as the representative from Lava who have come to MS Dhoni for endorsing the Lava brand. Dhoni in his own way test the product like asking Prateik to throw the mobile phone and drops while catching it. The drop does not damage the smartphone and the VO says one of the thousand test conducted at Lava mobiles and the ad ends where MS Dhoni asks Prateik "  Any test did not conducted in Lava" ? And Prateik candidly answers Your catching practise.

Watch the funny ad

05 May, 2016

Vodafone : be a Superbro ad review.

Be a Super Brother with Vodafone SuperNet

To be honest I see the ad my first reaction was Really ? Brother ? so in curiosity i checked the Youtube video and found that I am not alonw, most of the users commented for the same, some of them are

I thought father. Brother sooo Gap😬😬

haaah...brothers? 😈😈😈😈

i didn't understand the logic..

At First I thought that was his dad, Anyways cute video.

But one user gave a good suggestion which might make the ad more relevant from the age point of view "Be a chachu , would hv been better caption."

At the same time most find the baby too cute so comments like so cutee , aww are quite natural.

One of the user pointed out concern "Radiation is harmful for babies. ...keep them away from gadgets"

Watch the ad 


Now leave the age gap to the family planning of their parents and come to the ad. Vodafone unlike their iconic zoozoos this time failed at creating something remembering. The 4G lunch and the campaign is so poor. the child and the puppy ad is really pathetic. this ad on the theme of SuperNet is not upto the mark. Just one question to the agency how many people use 3g/4G at home in their smartphone. Dont they have a wi-fi which is much cheaper and quite reliable speed. The ad is as dumb as the pricing of 3G or 4G packs in India.

for me the advertisement is really poor with no visual logic or the theme logic. This ad is perhaps made by some person who does not have a wi-fi connection at home.

Ola Micro Macha Super macha ad.

Ola Micro Stories: How costly is it to hang out with your buddies?

Ola Micro Only at Rs. 6 Per kilometre is the theme of the ad. 
The advertisement is presented in a nice comic way. The ad is little different in a way that most of the other ads in this category showing girls spending the time in shopping or eating the spicy food. But in this Ola micro ad three guys passing through a eat street  and how one of them is inclined to spicy food and eating almost everything. The friends voice in a sense of frustration says Mera Dost chalta hai 145 rupees per kilometres se And Ola micro chalti hai sirf rs. 6 per kilometre and the VO concludes the ad and appeals to now open your phone and book Ola micro at just Rs. 6 per kilometre. 

The advertisment convince the viewer to choose ola Micro insteam of walking with your foodie of shopaholic friends. its smarter to choose Ola Micro.


the background music is quite relevant for the fun part of the advertisement and macha super macha is quite funny.

04 May, 2016

Ranveer Singh with a Mystery Girl in Vivo Mobile Commercial Ad

Ranveer Singh with a Mystery Girl in Vivo Mobile Commercial Ad

Vivo the title sponsor of IPL has started its latest campaign with bollywood superstar and energy powerhouse Ranveer Singh. The mystery girl is none other than Anjali Sivaraman. 
The ad's story board is Ranveer seems a little tired after a days hectic shoot and suddenly a fan (the mystery girl) pops out to take a selfie. This is a craze to take selfie with celebrities now. But the Mystery girls phone taking time to open and take a selfie. Ranveer asks the girl Are You Done ? The girl answers, Wait No, Phone is opening.... In that time, Ranvern takes a selfie and uploads in social Media. Now as usual the press reaches the mystery girl before the girl could react.

In this ad Vivo is demonstrating the superfast experience in its smartphone with latest feature like high speed processor, camera quality etc.


The advertisement is good one demonstrating the feature of the phone in a brilliant way.

Weekly Business Quiz (01May2016)

Question
1. What is UJALA ?Centre’s ambitious National LED programme.

2. Name the wireless speaker and voice command device from Amazon.com ?


3. Samsung introduced a prototype for a voice-controlled personal assistant. Name it ?


4. ________________________is a computer program that works as an intelligent personal assistant and knowledge navigator, from apple Inc. name it ?

5. Name the the personal assistant for Windows 10 ?



Answer
1. Unnat Jyoti by Affordable LEDs for All
2. Echo
3. Otto
4. Siri
5. Cortana